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Athletes enthusiatically affirm the new brand — gearupwildcats Athletics photos from days-gone-by were shown on the big screen … … evoking a mix of nostalgia, humor and tradition. With larger-than-life flourish, a new mascot roars into being. Athletes toss free T-shirts with the new logo … … and hands rise to catch them throughout the crowd. The oldest building on campus sports the latest news. The college president addresses the gathering. Dylan A. Bianco, an engineering design technology student from State College, was among the lucky ones to score a new Wildcat water bottle.
The Wildcat warms up the crowd with a few high-fives. A festive table in The College Store offers the new logo on T-shirts. Vandevere discusses the evolution of athletics at the college. Information on the appropriate use of the Penn name and rules regarding merchandising approved vendors, stationery orders, etc. Information about the central University website branding including color, typography and use of the central Penn web identity.
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